Flash Mob: Ford Introduces F-150 Lightning Flash

Matthew Guy
by Matthew Guy

Yes, I had to check the calendar to learn if this is April Fool’s Day. It is not. Ford announced this morning a new trim for their all-electric pickup truck. It has an extended range (320-mile) battery, popular equipment, and a price tag right at $70,000. 


Why the Flash? Why not, we guess is a better question. Though if Ford is going down this road, they better be prepared to also add the Lightning Strikes and Lightning Rod trims to its roster. Essentially an XLT with a few more tech tricks, the Flash packs that 131 kWh extended-range battery, available Ford BlueCruise, and throws in the 15.5-inch touchscreen as standard equipment. The goal, apparently, is to place this gear at a slightly more approachable price point, though we’ll note that 70 grand is still a lotta cheddar.

Improvements across the range include the notable addition of a heat pump for the 2024 model year, which is a piece of kit that should improve driving range in cold conditions. The unit will help improve heat transfer into the cabin but also reduce power consumption, a pair of goals seemingly at odds with one another but achievable with this tool. At risk of oversimplification, a heat pump takes ambient air, compresses it, and then uses the condenser’s heat to warm up the air it just grabbed from outside. This is miles more efficient, especially in terms of usage in an EV, than a simple resistive heater. Anyone with a heat pump installed in their residence (raises hand) will know what we’re on about, though it is worth saying that the things tend to stop working when temps get really frigid.

Ford also took the opportunity to reiterate that, starting in Spring 2024, F-150 Lightning drivers will have access to more than 12,000 Tesla Superchargers. We all know this is a big deal and that the photo above, provided by Ford, would have been unobtanium not too long ago.

The range of 2024 F-150 Lightning trucks will throw open its order books early next year. As of this writing, Ford claims the standard-range Pro will cost $49,995, the standard-range XLT should be $57,495, followed by the extended-range Flash described above at $69,995. A Lariat ER is $77,495 while a Platinum ER is $89,995. Topping the list is a Platinum Black ER at $97,995.


[Images: Ford]


Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

Comments
Join the conversation
4 of 31 comments
  • Undead Zed Undead Zed on Oct 04, 2023

    I'm not particularly interested in the truck, but do look forward to the puns that the marketing department may try to work into the adverts.

    "Visit your local dealership for a Flash drive today."

    • Lou_BC Lou_BC on Oct 05, 2023

      "Farley charged for Flashing"

      News at 11



  • Art_Vandelay Art_Vandelay on Oct 05, 2023

    You know, if I could actually find a base pro trim one the ability to supercharge would make it somewhat compelling. Of course you can't find those and the prices of the ones you can find make it not so compelling.

    • Art_Vandelay Art_Vandelay on Oct 05, 2023

      Yawn. Having the ability to pay and the desire are not the same. Now run along and get your salvage title Avalon running. Hopefully the fog lights are OK so you don't have to pull the motor.


  • Lou_BC I'd have to see the colour pallet available with my next vehicle purchase.
  • MKizzy Today's vehicles are too expensive for automakers and dealers to risk hawking a color that won't sell or average buyers to take a chance on paying big $$$ on a primary color. Add a growing number of communities cracking down on automatic car washes and excessive water use plus more HOA's restricting residents from hand washing their own cars and it's better for many people to just pick a simple color that hides dirt and they won't regret later.
  • Jalop1991 Around here, the dealers order nothing but white, black, and gray/silver. I hate all those "colors".90 miles away, lots of color choices. But around here? We are SO boring...
  • Mbo65750143 Apart from white, all the colors on offer are variations on stealth grey with a little tint.I want bright bold colors so nobody can have the excuse "I didn't see you".I wonder if it would be a good idea to require brighter colors on cars and the effect on the accident rate in suburbia?I have a white Mazda CX-5 and I'd love it in bright yellow but that's not an option.
  • TheEndlessEnigma I own a Mirage. great little car.
Next