California PHEV Owners Return to Gas Power

Jason R. Sakurai
by Jason R. Sakurai

Electric vehicles are one way to carbon neutrality. Yet 20 percent of California PHEV owners have gone back to gas-powered vehicles.

Published in Nature Energy on April 26th by the Institute of Transportation Studies at the University of California, Davis, the study found that PHEV buyers in California were abandoning the technology at a rate of 20 percent, as were 18 percent of battery electric vehicle (BEV) owners.

According to the researchers, dissatisfaction with charging convenience, and not having level two, 240-volt charging at home, were the primary reasons.

The National Center for Sustainable Transportation (NCST) funded the analysis. The US Department of Transportation supported the University Transportation Centers program. The California Air Resources Board (CARB) paid for the questionnaire portion. They are one and the same agency that sniffs tailpipes for excess emissions.

Researchers Scott Hardman and Gil Tal had a premise: In order for EVs to be successful, it meant buyers needed to repurchase EVs. Abandoning the technology would prevent EVs from reaching 100 percent market share. They methodically surveyed California households who had purchased PEVs between 2012=2018. EVs’ success relied on adopters continuing to purchase EVs. 18 percent of EV owners and 20 percent of PHEVs were dissatisfied enough to return to gas-powered vehicles.

As noted by cnet.com, the problem centers around at-home charging. Level 2, 240-volt charging, or a lack thereof, is what led to discontent. Without the ability to recharge your EV at home, all the benefits of EV ownership go out the window. The lack of fast public chargers is a problem. Chargers that aren’t fast enough in comparison to refueling your car also diminished the EV experience.

Half the owners who bought another EV had Level 2 charging access, yet 30 percent who had access to Level 2 charging still decided against buying another EV. Their conclusion? It was pretty much even whether California PHEV owners decided to buy another EV or not. As the technology improves and charging installation is bundled with the purchase of an EV, it should help the green movement grow.

[Image: Mercedes-Benz]

Jason R. Sakurai
Jason R. Sakurai

With a father who owned a dealership, I literally grew up in the business. After college, I worked for GM, Nissan and Mazda, writing articles for automotive enthusiast magazines as a side gig. I discovered you could make a living selling ad space at Four Wheeler magazine, before I moved on to selling TV for the National Hot Rod Association. After that, I started Roadhouse, a marketing, advertising and PR firm dedicated to the automotive, outdoor/apparel, and entertainment industries. Through the years, I continued writing, shooting, and editing. It keep things interesting.

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  • PandaBear PandaBear on May 06, 2021

    I bought one just to get on the carpool lane for free, and now that deal is over I am no longer going to buy an EV / plug in. If the price is right I might consider in the future but at the moment I like my gas car better.

  • FormerFF FormerFF on May 06, 2021

    I have a PHEV, and my next car is going to be a gasser, because I want to do some track driving. But, I'm certainly an edge case. I may keep the PHEV to use as an additional car, because it's been such a good car and I won't get that much money for it. If I didn't want to drive on the track, I'm not sure what I'd get. EVing around town is so much nicer than driving a gasoline powered car, it would be hard to give that up, but I don't see an EV that I'd really like. Since what I have has been so reliable and cheap to run, I'd probably just keep it for a few years and see if something else I really liked came along.

  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
  • Tassos Not my favorite Eldorados. Too much cowbell (fins), the gauges look poor for such an expensive car, the interior has too many shiny bits but does not scream "flagship luxury", and the white on red leather or whatever is rather loud for this car, while it might work in a Corvette. But do not despair, a couple more years and the exterior designs (at least) will sober up, the cowbells will be more discreet and the long, low and wide 60s designs are not far away. If only the interiors would be fit for the price point, and especially a few acres of real wood that also looked real.
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