Hyundai Workers Also Slated for Pay Raise

Matt Posky
by Matt Posky

With Honda having followed Toyota in offering employee raises in the wake of the United Auto Workers (UAW) appearing to have settled contract negotiations in Detroit, the rest of the industry appears to have set off a Domino Rally of wage increases. Hyundai is now offering manufacturing workers more than they were making last year and has promised to bump pay by 25 percent through 2028.


While this is more than the 11 percent being offered by Honda, the Japanese brand had already been slipping in provisions mimicking some of the requests made by unionized labor — namely halving its wage progression timeline and adding new benefits. Toyota had done the same, introducing modest raises before the subsequent 10-percent raise promised following the labor strike. 


Hyundai made its announcement on Monday, stating that it would increase factory worker pay by 25 percent by 2028, effectively matching what has been offered to the UAW. While neither the Japanese nor South Korean automakers have explicitly said so, tweaking compensation seems to be a direct response to the UAW issuing plans to unionize more automakers. 


Workers employed by Hyundai also received raises earlier this year. The company reported that wage progression at the Alabama factory is already at 2.5 years with staff being offered 25 vacation days following 15 years of service. That’s a lot of service for the extra vacation days. However, the wage progression timeline is among the shortest in the whole industry. 


While we don’t have anything official from the manufacturer, the average American working for Hyundai likely earned 26 dollars per hour before the aforementioned pay bumps. That’s rather competitive for anyone starting out on the assembly line. Though Hyundai workers look to start a bit lower than the national average and UAW workers will presumably have the juicier benefits package in most instances — something union leadership will undoubtedly try to use to convince other factories to unionize. 


As of now, there has been no news on what Kia has planned. While Hyundai Motor Group is the parent company of both brands, Kia operates as a separate business entity in the United States. Any prospective payment changes would impact Kia Manufacturing Georgia until the Savannah EV Plant (announced earlier this year) is up and running. But we will have to wait to see if the company makes an announcement.


[Image: Hyundai Motor Group]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Johnny ringo Johnny ringo on Nov 14, 2023

    The recent pay increases by Toyota, Honda, Hyundai and other automakers look like payoffs to the workers to try and stay off possible unionization. It will be interesting to see how this plays out. I remember the UAW has made several attempts to unionize the Nissan plant in Tennessee and they have never succeeded.

  • 3SpeedAutomatic 3SpeedAutomatic on Nov 20, 2023

    As alluded to in the article, the non-union shops are seeking parity with the Big Three in order to keep the union at bay.

    The biggest and most expensive item they want to avoid is a traditional pension. The accounting of such becomes a BIG burden on balance sheets as the years go by. Also want to avoid guaranteed medical upon early retirement. With the bankruptcy in 2008-09, the Big Three were able to shed some of this burden via a two tier wage system.

    The non-union shops will offer cash based incentives (bonus, enhanced 401k match, sick & vacation days) which are expensed in the year incurred as opposed to a financial burden decades into the future.

  • Fred Do what GM wants, cut costs. Pull out of racing hyper cars, defund the F1 program. Finally make more SUVs.
  • Cprescott I would do the following for Cadihack:[list=1][*] Make the V-Series as the base model and then add hybrid to the upgrade;[/*][*]Can the hideous Arts and Scientology (!) design disaster and bring out smoother yet crisp and sleek styling - no more boxes or tacky lighting. Let the body sculpturing win the day. I'd say take Audi and cross it with Genesis to give the vehicles stance and easily identifiable brand cues.[/*][*]Come up with interiors that are unique with quality materials and not something that looks like you ripped off Hyundai and Kia. The car must have four bucket seats that are all adjustable. [/*][*]Build to order. Get rid of this buying a Cadihack off the lot and sell at retail for a car built specifically for the client. Nothing makes a premium statement than a car built specifically for the customer - dealer will like because car will be sold at sticker.[/*][*]Expand exterior and interior colors and combinations.[/*][*]Share nothing with any other GM product. Each car / vehicle has to be a standout model even if the basis is common platform - if Hyundai/Kia/Genesis can pull this off, GM must be able to do.[/*][*]Do not mistake sticker price for luxury. The car's design and material integration will do that for you. If it does not feel, look, and smell premium, it is a Chevrolet.[/*][*]Special customer service - at the time of delivery, client gets to meet the service team that will deliver five years of complimentary service PLUS free tires for the first 50k. Special appointments and pick up car from customer and then bring it back. [/*][*]Loaner car delivered if vehicle is in the shop more than routine maintenance and picked up free of charge for first five years.[/*][*]Thoughtful design trumps technology. Vehicle should be intuitive to use and built to coddle the customer beyond his/her expectations. Vehicle must have "Wow!" - not just good enough.[/*][/list=1]
  • KOKing Kinda hate to say this but they need to be an American Land Rover sans the offroad image (and capability). Leave the Escalade alone and do a shrunken Escalade-esque lineup (the first time I saw a Hyundai Palisade I thought that was the XT6 that Cadillac shoulda made) and dump the alphabet soup models and trims.
  • Theflyersfan How to fix Cadillac? Blackwing.Now I know (because I've asked) dealers are still thinking they are selling Demons with the kinds of markups on Blackwings, but for enthusiast drivers in the know, those cars are legit. They get lost in the shuffle of M-this and AMG-that, but they hold their own. However, with rising CAFE standards and upcoming emissions requirements, along with European CO2 limits, they all can't be turbo V8s with no hybrid propulsion. So at least mild hybrid them to try to eke out another 8-10 mpg average. That's a good start. Do something with the Escalade. These aren't the early 2000s when they had the hip hop image and every corner had a jet black Escalade with chrome rims. In my area, you just don't see them any longer as money has moved to the Germans. If they want to compete with the Germans, they have to downsize it and crank the engine up to 11. It's still way too truckish to compete with the Q8, X7, and GLS. Even though they probably don't want to, keep the sedans. Don't give those up to the Germans, Japanese, and Koreans as well. And with all that, go all in with performance. Become what BMW was over 15 years ago. They tried that before and half assed it, but they have the tools to make it happen now. Try to appeal to the audience that BMW and Mercedes left behind and that Genesis and Acura are trying to claim (or reclaim). Good luck Cadillac...you'll need it.
  • SCE to AUX Introduce a modern V-16 and put it into a Celestiq-like vehicle instead of electric.
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