Genesis Unveiled Two Futuristic Concepts In New York

Chris Teague
by Chris Teague

In recent years, auto shows haven’t been the exciting showcases of new vehicles they once were, but this year’s New York International Auto Show has already seen a few compelling concept vehicles. Genesis took the opportunity to show off a pair of SUV concepts, including a sleek electric model and a performance SUV from a new sub-brand called Magma.


Genesis unveiled the Neolun electric SUV concept and the GV60 Magma Concept. The Neolun has no B-pillars, and its doors open coach-style, with the rear doors opening backward from the traditional configuration. While it sports some lines and design elements from current Genesis vehicles, the concept takes them to the future. The SUV features electric side steps, striking lighting elements, and a pop-up roof rack that preserves the vehicle’s sleek lines. Inside, the concept features cashmere and real wood trim. The indigo color scheme helps set “a relaxing mood,” and it has a natural wood floor, which likely won’t make it to production if Genesis decides to sell the SUV.

The GV60 Magma Concept is headed for production as the first in a new line of performance vehicles from Genesis. It features upgraded cooling for the batteries and electric motors, and canards help increase downforce on the front axle. It has Nappa leather and suede upholstery inside, along with bucket seats with body-colored seatbacks. Genesis also said that it would release the G80 Magma Special in the Middle East, and we saw the GV80 Coupe Concept last year, which the automaker noted would join the Magma line.


We don’t know exactly when these vehicles will hit the market or what they’ll cost. It’s also unclear the order in which they will go on sale, but Genesis did note that the G80 Magma Special would only be sold in Middle East markets.


[Images: Genesis]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • Analoggrotto Analoggrotto on Mar 26, 2024

    Genesis is truly leading the automotive design these days. These are positively amazing. Remember the Hyundai Pony Coupe? 3 Generations of wedge supercars followed in the wake of that revolutionary design by Guigario and that legacy of originality pouring over each and every masterpiece Hyundai design from the Excel, Galloper and Accent are totally class leading and industry setting.

  • Corey Lewis Corey Lewis on Mar 27, 2024

    Love the wheels on the SUV.

  • Joe65688619 Looks like they at least have the same button controls for HVAC and radio as my RDX. Glad to see the've done away with the touchpad. But it's hard to see how the MDX will successfully compete with the Grand Highlander (or the ZDX vs. the Lyric, for that matter, even though they share the drivetrain.) The RDX/ZDX/MDX look too much alike - maybe Mazda can get away with the 50/70/90, but when I drive by an Acura dealership I see too many vehicles that look pretty much the same (and pretty much the same as they have for close to a decade now).
  • Redapple2 F1- crash at tunnel entrance when douche wipes out team mate ? GOLD!
  • Redapple2 I turned off indy after the 7 th yellow (and 2nd or was it the 3rd time they couldnt make it 2 laps laps more before another crash (it was like a demolition derby)). I wanted to tune in the last 20 laps my remote got confiscated. Monaco> why does that Princess look so spaced out all the time?
  • Redapple2 Modern faux retro styling? I m beginning to HATE it. Was the PT Cruiser the first - 20 some years ago. Next, my new Land Rover in 2006 was in the shop 3x in the first year. Almost came to blows with the service manager when they wouldnt admit to a defect and wanted me to pay $1200 on something. (an 8 month old car mind you). 3- what s with the smaller square tail lights next to the bigger square tail lights? Cheap gimmicky styling flair? I truly cant stand Land Rovers any more. I ll buy a Yukon Denali from evil gm Vampire before I buy one of these.
  • 2ACL If you're going to put $13k into a tired Astro van, either finish restoring it, drive it back into the ground, or accept that you're going to take a bath to part ways. As is, this looks like a crusher fugitive and sounds as if itdrives like one, too.
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