Rivian Will Give You a Discount to Trade In a Gas Vehicle for a New R1 Model

Chris Teague
by Chris Teague

Rivian sells two compelling EVs that have garnered a good deal of happy customers, but they’re far from affordable. At around $70,000 to start, the brand’s R1T pickup and R1S SUV are out of reach for most buyers, even after the $3,750 federal tax credits for some models. The automaker is taking steps – small ones, to be fair – to make its vehicles more affordable, though, knocking up to $5,000 off some configurations. Oh, and you’ll have to trade in a gas vehicle to get the price cut.


Buyers who take delivery of a new Rivian before June 30 can get up to $3,000 off the R1T Standard + Pack, $4,000 off the R1T Large Pack, $5,000 off the R1T Max Pack, and $1,000 off the R1S Large Pack. Those sound like generous discounts, at least until you consider that the R1T Max Pack’s price tag easily crests the $100,000 mark.


Of course, discounts don’t usually come without terms attached, and Rivian is no exception. Any configurations not listed in that list are not eligible for discounts, and the vehicles must be bought or leased through the automaker’s online shop. You’ll still have to plop down a $1,000 non-refundable deposit to buy one, and the discounts are applied at the point of sale on the site.


Finally, only a handful of gas vehicles are eligible for the trade-in offer. The list includes:

·     Audi Q5, Q7, and Q8 from 2018 or after

·     BMW X3, X5, and X7 from 2018 or after

·     Ford F-150, Explorer, Expedition, and Bronco from 2018 or after

·     Jeep Grand Cherokee, Wrangler, and Gladiator from 2018 or after

·     Toyota Tacoma, Tundra, Highlander, and 4Runner from 2018 or after


Note that those vehicles are in direct competition with models Rivian sells, so the automaker clearly wants to draw traffic away from its ICE rivals. That said, it’s unclear how much the automaker will give you for your trade-in, so it would be wise to shop around a bit before signing for a new Rivian.


[Image: Rivian]


Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

More by Chris Teague

Comments
Join the conversation
2 of 10 comments
  • Theflyersfan I used to love the 7-series. One of those aspirational luxury cars. And then I parked right next to one of the new ones just over the weekend. And that love went away. Honestly, if this is what the Chinese market thinks is luxury, let them have it. Because, and I'll be reserved here, this is one butt-ugly, mutha f'n, unholy trainwreck of a design. There has to be an excellent car under all of the grotesque and overdone bodywork. What were they thinking? Luxury is a feeling. It's the soft leather seats. It's the solid door thunk. It's groundbreaking engineering (that hopefully holds up.) It's a presence that oozes "I have arrived," not screaming "LOOK AT ME EVERYONE!!!" The latter is the yahoo who just won $1,000,000 off of a scratch-off and blows it on extra chrome and a dozen light bars on a new F150. It isn't six feet of screens, a dozen suspension settings that don't feel right, and no steering feel. It also isn't a design that is going to be so dated looking in five years that no one is going to want to touch it. Didn't BMW learn anything from the Bangle-butt backlash of 2002?
  • Theflyersfan Honda, Toyota, Nissan, Hyundai, and Kia still don't seem to have a problem moving sedans off of the lot. I also see more than a few new 3-series, C-classes and A4s as well showing the Germans can sell the expensive ones. Sales might be down compared to 10-15 years ago, but hundreds of thousands of sales in the US alone isn't anything to sneeze at. What we've had is the thinning of the herd. The crap sedans have exited stage left. And GM has let the Malibu sit and rot on the vine for so long that this was bound to happen. And it bears repeating - auto trends go in cycles. Many times the cars purchased by the next generation aren't the ones their parents and grandparents bought. Who's to say that in 10 years, CUVs are going to be seen at that generation's minivans and no one wants to touch them? The Japanese and Koreans will welcome those buyers back to their full lineups while GM, Ford, and whatever remains of what was Chrysler/Dodge will be back in front of Congress pleading poverty.
  • Corey Lewis It's not competitive against others in the class, as my review discussed. https://www.thetruthaboutcars.com/cars/chevrolet/rental-review-the-2023-chevrolet-malibu-last-domestic-midsize-standing-44502760
  • Turbo Is Black Magic My wife had one of these back in 06, did a ton of work to it… supercharger, full exhaust, full suspension.. it was a blast to drive even though it was still hilariously slow. Great for drive in nights, open the hatch fold the seats flat and just relax.Also this thing is a great example of how far we have come in crash safety even since just 2005… go look at these old crash tests now and I cringe at what a modern electric tank would do to this thing.
  • MaintenanceCosts Whenever the topic of the xB comes up…Me: "The style is fun. The combination of the box shape and the aggressive detailing is very JDM."Wife: "Those are ghetto."Me: "They're smaller than a Corolla outside and have the space of a RAV4 inside."Wife: "Those are ghetto."Me: "They're kind of fun to drive with a stick."Wife: "Those are ghetto."It's one of a few cars (including its fellow box, the Ford Flex) on which we will just never see eye to eye.
Next