Chrysler to Double Its Model Count with a New EV

Matthew Guy
by Matthew Guy

This is a marque which will celebrate its centenary next year with only a single model on sale in its showrooms, showing up as the Pacifica and its numerous variants. Suits in corner offices seek to right this detail with an electric vehicle they will unveil early next week.

And, no, it’s not likely to be the Airflow – at least not the concept car which was looking all but production-ready over two years ago. It is alleged by some in the industry that certain company leaders wanted a do-over with that model, meaning the vehicle set to drop next Tuesday may not look anything like the handsome show car. There’s every chance in the world it will likely carry a fresh name, as well.


The hero shot at the top of this post doesn’t give us much to go on, though two more photos are promised before the car itself shows up next week. Yes, that means there will be a trio of teasers for a concept car which, by definition, is itself a teaser. Few companies play that particular game like Stellantis, it must be said. Hedging its own bets, Chrysler is calling the concept reveal an “advance look at one potential path” to the brand’s all-electric future.


That’s a heckuva lot of wiggle room for what’s actually in the pipeline. Saul Goodman would be proud. Nevertheless, one of the STLA platforms will surely underpin the forthcoming concept car, though we’d be pleasantly surprised if Chrysler engineers spill any beans about battery size or total driving range at this stage in the car’s development. One can hope. Same goes for the likes of horsepower stats and the like.


After sunsetting the burly 300 sedan, Chrysler showrooms could use an infusion of new product, though it has been some spell since there were any more than three different things on sale at at any one time (200, 300, and minivan variants).


Reaching back a bit further to just the late 2000s in the waning days of Cerberus, we find a variety of products including the Crossfire and PT Cruiser plus the Pacifica when it was a crossover and a Durango-based Aspen SUV. Buyers with families could choose the 300 or Sebring, not to mention the (then) ubiquitous minivans.


[Image: Stellantis]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Geozinger Geozinger on Feb 11, 2024

    "The 3rd option would be a more upscale Outback fighter but cautious because of the failure of the Buick Regal TourX. But that wasn't a bad car it was just priced and promoted wrong."


    What? When was the TourX ever promoted? I live in GM Country and if they ever promoted the TourX, it was very, very, very subtle. Maybe they moved one out of the way to get a better shot of an Enclave for a TV commercial.


    We have all kinds of oddball GM rolling stock around here, but I don't think I have ever seen more than two TourX in the last several years.

  • CanadaCraig CanadaCraig on Feb 15, 2024

    I won't buy an EV Chrysler sedan. But I might if that all-new Chrysler sedan had one of the Hurricane Straight 6 engines under the hood. It's silly of Chrysler to declare itself an EV-ONLY brand. Why box themselves in like that?

  • Varezhka The biggest underlying issue of Mitsubishi Motors was that for most of its history the commercial vehicles division was where all the profit was being made, subsidizing the passenger vehicle division losses. Just like Isuzu.And because it was a runt of a giant conglomerate who mainly operated B2G and B2B, it never got the attention it needed to really succeed. So when Daimler came in early 2000s and took away the money making Mitsubishi-Fuso commercial division, it was screwed.Right now it's living off of its legacy user base in SE Asia, while its new parent Nissan is sucking away at its remaining engineering expertise in EV and kei cars. I'd love to see the upcoming US market Delica, so crossing fingers they will last that long.
  • ToolGuy A deep-dive of the TTAC Podcast Archives gleans some valuable insight here.
  • Tassos I heard the same clueless, bigoted BULLSHEET about the Chinese brands, 40 years ago about the Japanese Brands, and more recently about the Koreans.If the Japanese and the Koreans have succeeded in the US market, at the expense of losers such as Fiat, Alfa, Peugeot, and the Domestics,there is ZERO DOUBT in my mind, that if the Chinese want to succeed here, THEY WILL. No matter what one or two bigots do about it.PS try to distinguish between the hard working CHINESE PEOPLE and their GOVERNMENT once in your miserable lives.
  • 28-Cars-Later I guess Santa showed up with bales of cash for Mitsu this past Christmas.
  • Lou_BC I was looking at an extended warranty for my truck. The F&I guy was trying to sell me on the idea by telling me how his wife's Cadillac had 2 infotainment failures costing $4,600 dollars each and how it was very common in all of their products. These idiots can't build a reliable vehicle and they want me to trust them with the vehicle "taking over" for me.
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