Report: Ford's EV Skunkworks Team to Create Three Affordable Electric Models

Chris Teague
by Chris Teague

A few weeks ago, Ford announced that it had created an internal skunkworks team to focus on affordable EVs and a new platform to underpin them. Bloomberg recently reported more deeply on the project, noting that The Blue Oval may be planning up to three new electric models on the new architecture, including a compact SUV and a small pickup truck.


Ford is also expected to build an EV for ridesharing services, and Bloomberg reported that Ford has fewer than 100 people working on the project. The first model is due in late 2026 with a starting price of around $25,000, though it’s unclear if Ford’s extensive losses on its EV business will have an impact.


The report also stated that Ford will use lithium-iron-phosphate battery cells to save money, an approach that it already uses for base Mustang Mach-Es and which Tesla takes with the cheapest Model 3.


Despite its losses, Ford is still pushing to earn the number one EV sales spot, which Tesla currently holds. All automakers in the U.S. are grappling with wavering EV demand and rising production costs. However, the threat of China flooding the market with cheap electric models is too frightening to ignore. Tesla also reportedly plans to (finally) get its affordable EV out the door in the next year or so.


Chinese vehicles already have a steep import tariff, and lawmakers have floated a popular plan to bump it to 125 percent. That said, Chinese EV manufacturers building vehicles in Mexico could get around that tariff, as goods produced south of the border don’t have financial penalties attached to them, thanks to the U.S.-Mexico-Canada free trade agreement.


[Image: Ford]


Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by  subscribing to our newsletter.

Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

More by Chris Teague

Comments
Join the conversation
2 of 22 comments
  • 3SpeedAutomatic 3SpeedAutomatic on Mar 21, 2024

    The Mach E and Lighting felt contrived and poorly executed. Felt like they were shoved down your throat to keep Biden and La La Land happy. Marketing dropped the ball on this one. The EV Skunk Works is Plan "B" to make up for the Plan "A" screw up.

    Fiat will introduce a ground up EV Fiat 500 which has been in production in Europa for 3+ yrs running. Based on this, Stellantis could gain the high ground by introducing a small EV SUV along the lines of a RAV4 or CR-V just to wet the appetite of consumers. If done correctly, the anxiety over range and charging could be quelled with advertisements of Grandma happy with her EV grocery getter or a Mom on her daily school run. Need to nurture interest in EVs, not force the issue. If done correctly, Stellantis could climb out of its rut and change the mindset about EVs in North America.

    The clock is ticking. 🧭 🧭

  • Danny Danny on Apr 17, 2024

    I'm in total agreement that the Biden disaster of pushing electric vehicles caused this problem. We didn't even test this total heavier battery operated vehicles before they hit the market. I am sure with all the crashes with them that the costs and loss of life is greater with the added extreme weight. This winter their were problems with them even charging. Biden cut our nation's throat by stopping our countries oil drilling to push these stupid electric vehicles. These iwners don't even have a clue how expensive it is to replace those batteries in their vehicles. Biden really blew it on pushing this. Even he dies nit in one.

  • Jonathan I have respect, generally, for these companies (or at least Toyota and Subaru) and I tend to agree with them. Hybrids seem like a much more logical approach than pure EVs. Some of the advantages of EVs without all the drawbacks. And as someone else stated, Japan, as a culture, hasn't lost their collective minds like the U.S. and Europe have.
  • EBFlex Unequivocally yes. EVs are a dead end. Despite governments forcing them on people, the people do not want them.
  • Yuda Finally people with actual brain refuse to bow to the EV mandate bs
  • FreedMike I'm going to recommend the same car I let my kids drive - an early 2000s LeSabre. Hail to the Church of 3800.
  • ToolGuy So OEM ICE powertrain engineers are finally ready to work more than 15 minutes a week? Good. Here are some ideas:a) eliminate the head gasketb) talk to the truck guys about how to build a transmissionc) go ceramic if you mustd) make the engine modular/easily swappable and sell me two or three of them when I buy the vehicle (Subaru, you can throw in one extra one for free, it might be needed)• Honda (not included in this conference because they were sleeping, and dreaming, harnessing the power of dreams) has a straightforward strategy: Just stay asleep for the next 12 years and see how things go.• Toyota is getting super drowsy and sees the Honda playbook as increasingly appealing. I.e., Nap time!• Subaru is stuck and they know it.• When Mazda lapses into talk of rotary engines, there is no plan.
Next