Not a Joke: Tesla is Giving Away a Sledgehammer As a Referral Reward

Chris Teague
by Chris Teague

The world does not need another way for Tesla superfans to show their love for the company. Beyond the endless legions of people (or bots) willing to spring into action online anytime someone speaks ill of the company, it has released novelty products, like liquor, to adoring fans. The company is now offering another way to show Tesla love. Head designer Franz von Holzhausen recently tweeted images of the CyberHammer, an actual sledgehammer available through Tesla’s referral program as a reward.


Von Holzhausen used a similar tool to bash the Cybertruck’s doors during the initial reveal event in 2019 before breaking a window with a metal ball. The Cyberhammer features a “Franz” signature on its head to commemorate the event, and the hammer’s matte black finish mirrors von Holzhausen’s wrapped Cybertruck.


Tesla said it would only make 800 of the angular hammers. They’re only available as an award in the automaker’s referral program, which gives owners a code to share with a prospective buyer. If the buyer moves forward with their purchase, the referring Tesla owner gets credits that can be used for rewards like free charging or a Cyberhammer.


If you’re wondering why anyone would be excited to order a hammer from an electric automaker, you need to spend some time looking at Tesla fans. We’re almost guaranteed to see a host of videos with people beating the snot out of their Cybertrucks using the hammer, so there’s entertainment to be had for those of us “unlucky” enough to miss out on the promotion. Additionally, all of the company’s previous quirky prizes have gone over well with owners, including Tesla short-shorts, which poked fun at people shorting Tesla stock, tequila, and more. The company also offered Cybertruck-themed drinkware, including Cybersteins, to hold a favorite beer.


[Image: Tesla via X/Twitter]


Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

More by Chris Teague

Comments
Join the conversation
3 of 22 comments
  • ToolGuy ToolGuy on Mar 23, 2024

    We have been asked to trim out the bottom of 3 porch posts (4x4 pressure treated, show some wear at the bottom but just fine structurally). Picked up some PVC baseboard moulding, nothing fancy (milling our own profile into pressure treated lumber is an extremely bad idea). To get clearance for the trim we need to shift the base of at least one post over slightly (they were there before, see the paint line on the concrete? who said archeology is useless). Procedure says place a board (probably an old piece of 1x6 pressure treated, should be exactly the right combination of dense yet soft) at the base of the post(s) and tap that board with a hammer.

    Question: Which hammer should we pack for the trip over? Possibly relevant choices are: a) 22 ounce Estwing framing hammer, b) 40 ounce 'blacksmith' hammer, c) 4 pound 'engineer' hammer, d) 8 pound sledgehammer, e) 10 pound sledge, f) 16 pound sledge, g) 20 pound sledge, h) other. Please explain your rationale and/or show your math.

    Also, plumb up that street sign it looks like crap and the city will never get to it. Oh wait, I already did that. 😉 (Yeah, I know, corner lot, don't buy the corner lot, this ain't my property lol.)

  • Lou_BC Lou_BC on Mar 24, 2024

    Is Tesla hinting at a "Thor" edition Cyber Truck?

  • MaintenanceCosts Mandatory speed limiters.Flame away - I'm well aware this is the most unpopular opinion on the internet - but the overwhelming majority of the driving population has not proven itself even close to capable of managing unlimited vehicles, and it's time to start dealing with it.Three important mitigations have to be in place:(1) They give 10 mph grace on non-limited-access roads and 15-20 on limited-access roads. The goal is not exact compliance but stopping extreme speeding.(2) They work entirely locally, except for downloading speed limit data for large map segments (too large to identify with any precision where the driver is). Neither location nor speed data is ever uploaded.(3) They don't enforce on private property, only on public roadways. Race your track cars to your heart's content.
  • GIJOOOE Anyone who thinks that sleazbag used car dealers no longer exist in America has obviously never been in the military. Doesn’t matter what branch nor assigned duty station, just drive within a few miles of a military base and you’ll see more sleazbags selling used cars than you can imagine. So glad I never fell for their scams, but there are literally tens of thousands of soldiers/sailors/Marines/airmen who have been sold a pos car on a 25% interest rate.
  • 28-Cars-Later What happened to the $1.1 million pounds?I saw an interview once I believe with Salvatore "the Bull" Gravano (but it may have been someone else) where he was asked what happened to all the money while he was imprisoned. Whomever it was blurted out something to the effect of "oh you keep the money, the Feds are just trying to put you away". Not up on criminal justice but AFAIK the FBI will seize money as part of an arrest/investigation but it seems they don't take you to the cleaners when they know you're a mobster (or maybe as part of becoming a rat they turn a blind eye?). I could really see this, because whatever agency comes after it has to build a case and then presumably fight defense counsel and it might not be worth it. I wonder if that's the case here?
  • 28-Cars-Later "Around half of that money comes from the Department of Energy to help internal combustion engine suppliers retool to make EV parts."So, pay them to dispose of their current presses/equipment to choke future parts availability, then most of them become insolvent when EV doesn't happen. Brilliant!"Another $50 million provides grants of up to $300,000 for the companies to make their factories greener and improve cybersecurity.""$300K isn't squat to renovate anything in an actual factory or hire new SecOps folks/add to an IT dept (best I can think of is some developer training/conferences on more secure coding). Depending on how one would qualify, this is either a bribe to the owners so they'll dance whatever tune comes out of Washington, or just free money to selected parties (i.e. subservient to D.I.E.).FJB - May he live at least another 40 years in the most excruciating pain possible.
  • Kwik_Shift_Pro4X Auto Stop/Start is useless. If you want it, great, but it should be an option within a package. Same with those satellite stations. Just leave it off my head unit and give me AM radio and a USB port for my own music collection.
Next