Eyes on the Road: Breakthrough AI Can Assess Driver State

by TTAC Staff

Published: February 13th, 2024

Photo credit: pathdoc / Shutterstock.com

Seeing Machines Limited, a company specializing in computer vision technology, showcased its advanced interior sensing technology at Automotive World 2024 in Tokyo. This demonstration shows the company's plans to perhaps improve transportation safety through its AI-powered operator monitoring systems.

The Core of Seeing Machines: Advanced Vision Technology

Utilizing machine vision technology, Seeing Machines analyzes head position, eyelid movement, and eye gaze, even in difficult lighting conditions and when the driver wears sunglasses. This analysis determines the driver’s level of attention, fatigue, and impairment. The insights gained are crucial for the functioning of advanced driver assistance systems (ADAS) and impact vehicle cockpit design as well as comfort and convenience features. As the automotive industry increasingly seeks occupant monitoring features, Seeing Machines is attempting to be part of the plan.

Driving Global Safety Standards

Seeing Machines is responding to the worldwide push for better safety, with more regions now requiring driver monitoring systems in vehicles. The company has 17 automotive programs with 11 different OEMs. Testing includes 15 billion kilometers of driving data collected in partnership with top global automotive Tier-1 customers and partners. The company is involved in global regulatory discussions and collaborations with vehicle regulators and consumer safety organizations.

Seeing Machines: A Global Leader in DMS

Established in 2000 and based in Australia, Seeing Machines has a tech portfolio that includes AI algorithms, embedded processing, and optics. All this is designed to empower machines to see, understand, and assist people. The technology's primary function is to reliably gauge driver state to reduce accident risks, forming the basis of their Driver Monitoring Systems (DMS) technology. Serving various sectors including Automotive, Commercial Fleet, Off-road, and Aviation, Seeing Machines has a global presence with offices in Australia, the USA, Europe, and Asia, offering solutions and services to major industry players.

This article was co-written using AI and was then heavily edited and optimized by our editorial team.

TTAC Staff

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Jeff I do think this is a good thing. Teaching salespeople how to interact with the customer and teaching them some of the features and technical stuff of the vehicles is important.
MKizzy If Tesla stops maintaining and expanding the Superchargers at current levels, imagine the chaos as more EV owners with high expectations visit crowded and no longer reliable Superchargers.It feels like at this point, Musk is nearly bored enough with Tesla and EVs in general to literally take his ball and going home.
Incog99 I bought a brand new 4 on the floor 240SX coupe in 1989 in pearl green. I drove it almost 200k miles, put in a killer sound system and never wish I sold it. I graduated to an Infiniti Q45 next and that tank was amazing.
CanadaCraig As an aside... you are so incredibly vulnerable as you're sitting there WAITING for you EV to charge. It freaks me out.
Wjtinfwb My local Ford dealer would be better served if the entire facility was AI. At least AI won't be openly hostile and confrontational to your basic requests when making or servicing you 50k plus investment and maybe would return a phone call or two.