California PHEV Owners Return to Gas Power

Jason R. Sakurai
by Jason R. Sakurai

Electric vehicles are one way to carbon neutrality. Yet 20 percent of California PHEV owners have gone back to gas-powered vehicles.

Published in Nature Energy on April 26th by the Institute of Transportation Studies at the University of California, Davis, the study found that PHEV buyers in California were abandoning the technology at a rate of 20 percent, as were 18 percent of battery electric vehicle (BEV) owners.

According to the researchers, dissatisfaction with charging convenience, and not having level two, 240-volt charging at home, were the primary reasons.

The National Center for Sustainable Transportation (NCST) funded the analysis. The US Department of Transportation supported the University Transportation Centers program. The California Air Resources Board (CARB) paid for the questionnaire portion. They are one and the same agency that sniffs tailpipes for excess emissions.

Researchers Scott Hardman and Gil Tal had a premise: In order for EVs to be successful, it meant buyers needed to repurchase EVs. Abandoning the technology would prevent EVs from reaching 100 percent market share. They methodically surveyed California households who had purchased PEVs between 2012=2018. EVs’ success relied on adopters continuing to purchase EVs. 18 percent of EV owners and 20 percent of PHEVs were dissatisfied enough to return to gas-powered vehicles.

As noted by cnet.com, the problem centers around at-home charging. Level 2, 240-volt charging, or a lack thereof, is what led to discontent. Without the ability to recharge your EV at home, all the benefits of EV ownership go out the window. The lack of fast public chargers is a problem. Chargers that aren’t fast enough in comparison to refueling your car also diminished the EV experience.

Half the owners who bought another EV had Level 2 charging access, yet 30 percent who had access to Level 2 charging still decided against buying another EV. Their conclusion? It was pretty much even whether California PHEV owners decided to buy another EV or not. As the technology improves and charging installation is bundled with the purchase of an EV, it should help the green movement grow.

[Image: Mercedes-Benz]

Jason R. Sakurai
Jason R. Sakurai

With a father who owned a dealership, I literally grew up in the business. After college, I worked for GM, Nissan and Mazda, writing articles for automotive enthusiast magazines as a side gig. I discovered you could make a living selling ad space at Four Wheeler magazine, before I moved on to selling TV for the National Hot Rod Association. After that, I started Roadhouse, a marketing, advertising and PR firm dedicated to the automotive, outdoor/apparel, and entertainment industries. Through the years, I continued writing, shooting, and editing. It keep things interesting.

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  • PandaBear PandaBear on May 06, 2021

    I bought one just to get on the carpool lane for free, and now that deal is over I am no longer going to buy an EV / plug in. If the price is right I might consider in the future but at the moment I like my gas car better.

  • FormerFF FormerFF on May 06, 2021

    I have a PHEV, and my next car is going to be a gasser, because I want to do some track driving. But, I'm certainly an edge case. I may keep the PHEV to use as an additional car, because it's been such a good car and I won't get that much money for it. If I didn't want to drive on the track, I'm not sure what I'd get. EVing around town is so much nicer than driving a gasoline powered car, it would be hard to give that up, but I don't see an EV that I'd really like. Since what I have has been so reliable and cheap to run, I'd probably just keep it for a few years and see if something else I really liked came along.

  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
  • TheEndlessEnigma Poor planning here, dropping a Vinfast dealer in Pensacola FL is just not going to work. I love Pensacola and that part of the Gulf Coast, but that area is by no means an EV adoption demographic.
  • Keith Most of the stanced VAGS with roof racks are nuisance drivers in my area. Very likely this one's been driven hard. And that silly roof rack is extra $'s, likely at full retail lol. Reminds me of the guys back in the late 20th century would put in their ads that the installed aftermarket stereo would be a negotiated extra. Were they going to go find and reinstall that old Delco if you didn't want the Kraco/Jenson set up they hacked in?
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