Ford developing a strategy to address urban personal mobility globally; a mobility company, not just an auto company
Green Car Congress
JULY 15, 2012
Ford Motor Company is mapping out a strategy to address the requirements for personal mobility in the context of the megatrend of increasing global urbanization, both in mature economies as well as in emerging markets. The Ford chairman had already begun talking about the future of urban personal mobility in the context of ever-increasing congestion at the TED2011 conference in Long Beach. Rough map of Ford’s Blueprint for Mobility. Click to enlarge.