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Investor's Corner

Ford continues to battle parts shortage, reassures investors

Credit: Ford

Ford (NYSE: F) continues to battle parts shortages that have plagued the global automotive industry for two and a half years. Shares of the automaker were down over 11 percent in midday trading after Ford assured investors of its ability to work through the issues.

Ford has published a press release stating that the company is continuing to battle the ongoing parts shortage and rising parts costs due to inflation. The company now estimates that up to 45,000 vehicles will be forced to wait until Q4 of this year for parts to be installed in them.

In terms of costs to the brand, Ford is less worried. Ford maintains that yearly earnings will be between $11.5 and $12.5 billion; however, Q3 earnings may be more affected, now predicted to be between $1.4 and $1.7 billion. The company estimates that the added inflationary costs and parts costs will total over $1 billion in Q3.

The problem of parts shortage and inflationary pressure is nothing new for any brand in the automotive market over the past 2-3 years. COVID’s effect not only on supply chains and transportation but on supply has been felt by every brand in automotive despite incredible demand for vehicles. Ford states that the most demanded vehicles in their lineup have been the most affected by this supply shortage.

These supply and revenue issues are poorly timed for legacy auto brands like Ford. Many of these companies are investing heavily in retooling and building new production facilities to feed the ever-growing demand for electric vehicles, a demand that has only been rapidly increased by consumers hearing about regulations that could ban ICE vehicles in many parts of the world.

Ford has stated that a full Q3 earnings report will be made available in late October of this year, and perhaps it will indicate the steps the brand is taking to tackle the supply challenges it is currently facing. In the meantime, it is unclear how the brand is combating its supply problem other than by moving vehicles to be sold later in the year.

Disclosure: William is a Ford investor.

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Ford continues to battle parts shortage, reassures investors
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