Volkswagen launches “Electric for All” campaign, demos rolling chassis of MEB
Green Car Congress
SEPTEMBER 17, 2018
Volkswagen is launching its “Electric for All” campaign—a strategic effort to put attractive electric vehicles at affordable prices on the road, paving the way for the breakthrough of electric vehicles. Volkswagen’s electric offensive is based on the modular electric drive matrix (MEB), a technology platform developed specifically for electric vehicles. Production of the Volkswagen ID., the first series vehicle based on the MEB, will begin in Zwickau at the end of 2019.