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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But it’ll be clean and fun, so this brand pivot makes a lot of sense. During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. For our discussion, Saturn dealers were the delivery and service point for GM’s aborted first electric car, the EV1.

Market 70
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GM and Honda to establish industry-first $85M joint fuel cell system manufacturing operation in Michigan

Green Car Congress

GM and Honda are acknowledged leaders in fuel cell technology with more than 2,220 patents between them, according to the Clean Energy Patent Growth Index. In addition, a president will be appointed to rotate between each company. GM and Honda rank No. 3, respectively, in total fuel cell patents filed in 2002 through 2015.

Honda 150
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US EPA Joins EcoCAR as Platinum Sponsor

Green Car Congress

The EcoCAR competition, along with its headline sponsors—the US Department of Energy (DOE) and General Motors (GM)—challenges 17 universities across the US and Canada to redesign and reengineer a 2009 Saturn VUE to further minimize fuel consumption and reduce emissions.

EPA 150
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Grist Writer Gets the URGE2 Electrify

Plugs and Cars

The simple fact all greens need to internalize is that it's easier to find clean, renewable sources of electricity than it is to find clean, renewable liquid fuels. Tags: union of concerned scientists electric cars urge2 plug-in hybrid chevy volt Saturn grist NRDC vue Sierra Club. electrification has got to be the end goal.

VUE 100
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My Tesla arrives in Los Angeles!

Revenge of the Electric Car

What sold me was knowing this was speed and a new era of clean domestically powered American automobiles. The keys will likely be handed to me (and EV1 co-veteran Linda Nicholes) by Bob Sexton, the very mechanic who rotated the tires of our EV1s at Saturn Marina del Rey back in 1998. I am very very lucky!

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The Beast in the Rumble Seat

Plugs and Cars

As underscored last month when GM announced it would build a plug-in hybrid version of its Saturn Vue, the logic of electric propulsion is compelling. Electric motors are clean, lightweight, maintenance-free and powerful. The latest lithium-ion batteries are energy-dense, durable, compact and recyclable.

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Cash for Clunkers Buoys US Auto Sales; Hybrid Sales Up 31.8% for Monthly New Vehicle Share of 3.55%

Green Car Congress

Non-core brand sales declined when compared with June as Pontiac dipped 7%; Saturn was down 21%, and HUMMER and Saab declined 26%. Monthly sales of hybrids. Click to enlarge. General Motors. GM dealers delivered 189,443 total vehicles in July, a 19.4% decline year-on-year by volume. GMC sales increased 8%, led by Sierra, Canyon and Yukon XL.