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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

People will likely not buy plug-ins without big federal tax breaks." ( Reuters ) 11/29/06 [In response to GMs announcement at the LA Auto Show], Ford Group marketing manager Cisco Codina said the answer for now is full hybrids, like the latest version of its Ford Escape hybrid SUV unveiled at the show. ( People wont buy a full car.

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