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Bentley Motors plans to transform marketing partners to support its full EV portfolio

Teslarati

Bentley Motors plans to overhaul its agency partners in marketing to prepare for its EV transition. The luxury car maker wants to transform its entire marketing communication strategy to support Bentley Motors’ fully electric product portfolio. Bentley commits to £2.5bn investment for updated EV factory in UK.

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VW Team’s AV tool platform behind schedule till next key Audi, Porsche launches

Baua Electric

LONDON — Volkswagen Team’s Cariad plans to deliver its behind schedule 2.0 He has appointed Bentley manufacturing prominent Peter Bosch to govern the tool unit from June 1, changing Dirk Hilgenberg, who might be given alternative duties inside VW Team. VW Team CEO Oliver Blume is shaking up Cariad.

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Turns out, Europeans love big ol’ SUVs as much as Americans do

Baua Electric

But SUVs took the lead even in the highest-priced performance segment, reports Automotive News Europe , with plug-in hybrid BMW XM taking first place with 3,142 sales, outselling the Lamborghini Urus and Bentley Bentayga. Amsterdam, London, and Copenhagen could be next. Electrek’s Take Where is the Citroen Ami when you need it?

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JLR sees U.S. as key to good fortune for reborn Jaguar logo

Baua Electric

LONDON – Jaguar Land Rover sees the U.S. JLR is overhauling Jaguar through decreasing its type length and pushing the logo upper upmarket to compete with Bentley and Porsche rather of Mercedes-Benz and BMW. marketplace was once central to the good fortune of Jaguar within the Nineties.

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Bentley introduces its first diesel: Bentayga Diesel with 48V system & electric supercharger

Green Car Congress

Bentley Motors has introduced its first diesel model: the Bentayga Diesel SUV. The Bentayga Diesel represents a moment of immense significance in Bentley’s history, by giving the world its fastest luxury diesel SUV. Immense power, grand touring capabilities and superb refinement – this is a true Bentley. seconds (0-60 mph in 4.6

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Bentley brings electric EXP 12 Speed 6e concept to Auto Shanghai

Green Car Congress

Bentley brought its electic EXP 12 Speed 6e concept, first unveiled at the 2017 Geneva Motor Show last month ( earlier post ), to Auto Shanghai. The concept showcases the British brand’s ambition to define the electric luxury segment and will allow Bentley to gauge public opinion and customer feedback to help shape its future luxury strategy.

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Bentley introduces electric EXP 12 Speed 6e concept at Geneva; high-speed inductive charging for grand touring

Green Car Congress

Bentley Motors unveiled the EXP 12 Speed 6e concept at the 2017 Geneva International Motor Show. The role of the EXP 12 Speed 6e concept is to gauge public and customer feedback to shape Bentley’s future luxury strategy. —Wolfgang Dürheimer, chairman and chief executive of Bentley Motors.

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