Analysis: What’s the Best Way to Market EVs?
Clean Fleet Report
MAY 13, 2021
A new model provides a fresh start but as an unknown quantity needs heavy promotion to get traction in the crowded auto market. Geo renamed the Nova as the Geo Prizm and added other models jointly produced with Isuzu and Suzuki in North America and Japan, but separated them from its “American” cars. Create a New Model.
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