Good news for future near term hybrid diversification. End users will soon have more choices at lower price?

What's the point of buying an advance hybrid or an ev if you can buy a fuelcell car in 2015 ? You know what will happen in 2015, it will happen that this compagny will say that they cannot release fuelcell vehicle because there is no hydrogen fueling stations. All that is planned madness. I said many time to begin hydrogen commercialisation now. Again honda and other car manufacturers are relying on dubious third parties for an energy infrastructure that nobody is interrested to build. They propose fuelcell dreams but take no responsability for it. It's been since 1998 that honda make brainwash with hydrogen and no results whatsoever since then. Did you ever witness a glimpse of responsability from honda about an hydrogen infrastructure, no. They never said a word about it and they never constructed a single hydrogen station on their own to show the basic technology behing it. They never proposed any technical solutions for making hydrogen. They actually know that they won't release hydrogen fuelcell car and now they are trying to cash on costly inneficient gasoline hybrid and some limp batteries.

I said many time to include an hydrogen maker into the hydrogen fuelcell car so no need for a costly bothersome external hydrogen stations network constructed by the usual big oil capital ( oil compagnies, wall streets dealers, world goverments, ice manufacturers, banks, journalists, hollywood artists, medicare, scientists, state employees, nascar, formula one, indy racing league, etc ).

Japan is a relatively small country.  Israel has enough battery-swap stations to allow a rollout of Better Place's vehicles, too.

The problem with trying to do this in the USA is the sheer size of the country and the lack of options for shipping hydrogen.  Producing it on the spot isn't cheap; batteries are far more efficient, wall-to-wheels.  The simplest way to transport hydrogen is in chemical bonds with carbon... and you're effectively back to the PHEV.

@Roger Pham: You write: NG pumps and pipelines can be made to be H2-compatible to reduce infrastructure cost upon a complete switch to a H2 economy.

I suppose that's true, but at what cost? I'm guessing you're talking about hundreds of billions of dollars to replace the existing NG infrastructure.

For now, lacking the super batteries we all hope to see some day, liquid hydrocarbons are so much more sensible, IMHO. Eventually, they can be synthesized using cheap electricity and heat from ultra-safe molten salt reactors running on uranium or thorium. Using H2 as a transportation fuel is silly. Just MHO.

Should be NEW NG pumps and pipelines to be made H2-compatible. Eventually, most of existing NG piping will need replacement in due time. I'm not advocating ripping out good existing NG piping. H2 is important for more than just transportation fuel. It is also good for local CHP-FC use in colder climates whereby waste heat can be used for winter heating.

I'll stick with PHEV for a while.  I don't expect FCVs to get anywhere (building a whole new fuel infrastructure just isn't going to happen in a country sunken in debt), but electrification works piecemeal.