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New Chrysler Hangs on to the Dodge Viper

Chrysler Group LLC will continue production of the Dodge Viper SRT10, earlier slated to cease production in December 2009. Chrysler Group is no longer pursuing a sale of the Viper business assets.

Introduced as a concept car in 1989 at the North American International Auto Show in Detroit, the Dodge Viper was designed and engineered to test public reaction to the concept of a back-to-basics, high-performance, limited production sports car. Customer orders began to flow in even before the auto show was over.

Dodge Viper production began in May 1992. In 2008, Dodge introduced the fourth-generation Dodge Viper SRT10.

For 2009, the Dodge Viper SRT10 offers “outrageous” power, with an 8.4-liter, 600-horsepower (450 kW) V-10 engine contributing to 0-60 mph acceleration of less than four seconds.

To date, more than 25,000 Dodge Vipers have been built.

Chrysler Group LLC was formed earlier this year from a global strategic alliance with Fiat Group.

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