Report: Hyundai launching new brand of electrified vehicles in January: hybrid first, then PHEV and EV
Green Car Congress
NOVEMBER 9, 2015
The Korea Times reports that Korea-based Hyundai Motor will launch its new brand of electric vehicles scheduled for January. The first model of Hyundai’s new car brand—tentatively named “AE”—will be first introduced as a hybrid electric vehicle, followed by PHEV and full-EV editions, according to the report. Hyundai Motor Group vice chairman Chung Eui-sun earlier this year declared the PHEV as the answer to the future survival of the company and the industry.
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