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AM General the exclusive North American assembler for Bright Idea plug-in hybrid electric work-truck platform

Green Car Congress

has entered into an agreement for AM General LLC to be Bright’s exclusive North American assembler for the Bright IDEA vehicle platform. AM General will build the Bright IDEA in its Commercial Assembly Plant in Mishawaka, Ind., The Bright IDEA is an all-new, plug-in hybrid electric light-duty work-truck due on the market in 2014.

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Bright Automotives Plug-in IDEA Debuts on Tuesday

Green Car Congress

Bright Automotive will unveil its IDEA plug-in hybrid concept on Tuesday in Washington, DC. Bright will then take the IDEA will to Norway in May 2009 for the Electric Vehicle Symposium (EVS24).

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Chrysler/DOE Ram PHEV project exploring battery life modeling

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Chrysler is showcasing its two-mode Ram Truck Plug-in Hybrid Electric Vehicle (PHEV), equipped with a 12 kWh, 33 Ah cell, 355V Li-ion battery pack from Electrovaya, at the Washington DC Auto Show. The Ram PHEV is a blended plug-in hybrid, meaning that it doesn’t run exclusively all-electric during its charge depletion period.

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Honda to extend application of i-MMD two-motor hybrid system across lineup

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Honda said that because powertrain requirements differ from region to region and are becoming further diversified depending on infrastructure, regulations and customer needs in each region, it will deliver the most appropriate products to customers based on the idea of placing the right products, in the right places at the right time.

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Mixed Outlook for Mainstream Consumer Adoption of PHEVs

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Bubble chart of plausible mainstream PHEV buyers’ battery requirements (light and dark gray circles) and experts’s requirements overlaid on a Ragone plot of NiMH and Li-ion batteries. All-electric driving may not be a bad idea for consumers, Kurani noted, it is just one that they don’t yet value or understand.

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University of Calgary Study Finds Large-Scale Adoption of PHEVs in Alberta Could Support Wind Power; PHEV GHG Benefits Range from 40-90% in Emissions Reduction

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The environmental benefit of a large-scale deployment of plug-in hybrid electric vehicles (PHEVs) in the Canadian province of Alberta could vary significantly, ranging from a 40% to a 90% reduction in greenhouse gases, according to a study by electrical engineers at the University of Calgary’s Schulich School of Engineering.

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Bright Automotive Applies for $35M in Stimulus Package Grants to Accelerate Production of PHEV

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Bright Automotive has applied for $35 million in government grants to accelerate the production of its plug-in hybrid the IDEA ( earlier post ), and to deliver battery solutions to the industry through its engineering services arm.