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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

How can they keep their faithful happy while moving into what is looking like, thanks to the climate crisis, the future of transportation? During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. Five Ways To Market EVs.

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NREL/GM Project Finds Ultracaps Perform as Well or Better Than NiMH Pack for Energy Storage in Mild Hybrid Vehicle

Green Car Congress

A National Renewable Energy Laboratory (NREL) project, funded by GM, found that an ultracapacitor-based energy storage system (ESS) in a Saturn VUE BAS (belt alternator starter) mild hybrid performed at least as well or better than the NiMH battery system in the production hybrid. Source: Gonder et al. Click to enlarge.

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Electric-Car Fans Rally Around the Volt - Green Inc. Blog - NYTimes.com

Tony Karrer Delicious EVdriven

April 18, 2009 1:40 am Link I drive a Saturn SL1 that has over 300K miles on it. How will the pressures of climate change, limited fossil fuel resources and the mainstreaming of "green" consciousness reshape society? How about using a competition sailplane for comparison, instead? It is completely falling apart. Follow the money.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Plans Saturn Vue PHEV-10. Aims to get Saturn Vue on road in 2010; no production goal. Lutz said GM is pushing to have Saturn Vue plug-in hybrid on the road by 2009. -- ( Autoweek ). "I 4/06/07 GM spokesman Jeff Holland said Friday that its Saturn Vue sport-utility vehicle will be available as a plug-in by the end of 2009. (

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GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com

Tony Karrer Delicious EVdriven

They only have that many models because they use the same chassis and drivetrain to build 3 different cars, one branded as a Chevy, the next a Pontiac, then a Saturn, etc. So my Saturn SC1 does the job great I am getting 35-38 miles on the Hwy and with over 232,000 miles and runs like a champ. The first VCRs were well over a $1000.00

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