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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Battery-gasoline hybrids go back more than 20 years to the first Toyota Prius, but real mainstream battery-only electric EVs are only in their second decade. This marketing choice by Ford is either a very bad idea (brand dilution) or a genius plan to move the pony car into the modern era. Not an H or D in sight. Fine with me.

Market 70
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MIT Year End Energy Review touts PHEVs

Plugs and Cars

The MIT Technology Review reports plug-in hybrids a big 2006 energy story: "The plug-in hybrid-vehicle era begins. Now the major car companies are taking notice and are finally developing plug-in hybrids. See "GM's Plug-In Hybrid.") But better batteries are already becoming available.

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At the EV Crossroads

Clean Fleet Report

When this publication began in 2006 commercially available electric vehicles were a novelty; the idea of a mainstream EV was part of a vision of a sustainable transportation system of the future. You could argue a plug-in hybrid (PHEV) does that, but that’s not really true. Two paths are before us. The Two Paths.

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Energizing America

Plug In Partners

O ne of the reasons that the President is using Plug-Ins in his stump speech is the support that Plug-ins have received from serious security minded folks like Frank Gaffney. 24, 2006 One week from today, President Bush has an opportunity to make a truly historically significant State of the Union address. Gaffney, Jr.

America 100
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Wall Street Report

Plug In Partners

Coalition Turns On to 'Plug-In Hybrids' Utilities, Localities, DaimlerChrysler Give Traction to Professor's Drive For High Mileage By JOHN J. He called his new configuration the "plug-in hybrid" because it allowed homeowners to recharge the car's batteries by plugging into an electrical outlet.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

About CalCars Plug-In Hybrids FAQ How to Get a PHEV Where PHEVs are Carmakers Say. Our PRIUS+ Project Photos PHEV Resources Global Warming Take Action News and Events Contact Us How Carmakers are Responding to the Plug-In Hybrid Opportunity If you ask, "have major auto-makers come around on PHEVs?",

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Interview with Chris Paine in the Whole Life Times

Revenge of the Electric Car

2006), and you’ll learn that those once-dead electric vehicles (EVs) are now exacting a shocking revenge. home as “the Plug-In Mecca&# to tell this EV story right. 2006), and you’ll learn that those once-dead electric vehicles (EVs) are now exacting a shocking revenge. Chris Paine in the Whole Life Times.

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